The tech town was getting ready for this and now it happened, Steve Jobs resigned as Apple’s CEO handing his crown to Tim Cook, turning him from COO to chairman.
Although there was nothing published explaining why Mr Jobs decided to leave, but reports have reminded the public that back in January he went on his second sick leave due to his ongoing battle with cancer.
Mr Jobs wrote in a letter to the board:
“I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s CEO, I would be the first to let you know. Unfortunately, that day has come.”
Mr Jobs himself recommended Mr Cook as the new CEO, while the ex-boss will still hold a position as chairman of the board.
Questions were raised as to whether Apple will continue to be as successful as it has been, as Mr Job’s persona has often been associated with the brand.
However, Art Levinson, chairman of Genentech as well as Apple board member ensured that:
“The board has complete confidence that Tim is the right person to be our next CEO.
“Tim’s 13 years of service to Apple have been marked by outstanding performance, and he has demonstrated remarkable talent and sound judgment in everything he does.”
Mr Jobs summarised saying:
“I believe Apple’s brightest and most innovative days are ahead of it. And I look forward to watching and contributing to its success in a new role.”